Silverpop Partner Program Drives 20 Percent of Company's New Business in 2011
ATLANTA, Jan. 24, 2012 /PRNewswire/ -- Less than six months after launching its SilverLining Partner Network Silverpop,â„¢ the only marketing technology provider offering advanced email marketing and marketing automation solutions, today announces 20 percent of its new business in 2011 was tied to partner relationships.  Additionally, a third of current Silverpop customers are now using at least one Silverpop partner to complement their marketing efforts through Engage.  "In addition to delivering top-notch features and functionality, we are also committed to ensuring that our clients have easy access to some of the industry's most knowledgeable experts in areas such as CRM, Web analytics, e-commerce, email and marketing automation stra ...

ACCENT Marketing Services Launches Customer Engagement Channel on TMCnet
JEFFERSONVILLE, Ind., Jan. 16, 2012 /PRNewswire/ -- ACCENT Marketing Services, LLC, a member of the MDC Partners Network and provider of customer engagement solutions, announced today it has partnered with global integrated media company Technology Marketing Corporation to launch the Customer Engagement Channel on the TMCnet Online Community program. The Customer Engagement Channel is designed for decision makers from service providers to enterprises seeking information about how to engage today's distracted consumers in real-time conversations across contact center, online and social media channels.  Information provided on the channel addresses issues important to decision makers, including how to profitably acquire, support, retain an ...

Amerigroup Wins New Business in Washington State
VIRGINIA BEACH, Va., Jan. 18, 2012 /PRNewswire/ -- Amerigroup Corporation (NYSE: AGP) announced today that it is expanding operations to the West Coast. The Washington State Health Care Authority (HCA) announced its intent to contract with Amerigroup Washington, Inc., and four other health plans as a result of a statewide competitive bidding process. Amerigroup Washington will participate in the Healthy Options program and provide services for Temporary Assistance for Needy Families (TANF), TANF-related Children's Health Insurance Program (CHIP), and seniors and people with disabilities who are not also eligible for Medicare.

A New Marketing Campaign - With Art Philadelphiaâ„¢ - to Promote the Visual Arts Announced
PHILADELPHIA, Jan. 12, 2012 /PRNewswire/ -- Philadelphia Mayor Michael Nutter today announced the city's first-ever coordinated and sustained visual arts marketing campaign called With Art Philadelphiaâ„¢.

Mobile Advertising and Marketing - 5th Edition
NEW YORK, Dec. 22, 2011 /PRNewswire/ --Reportlinker.com announces that a new market research report is available in its catalogue: Mobile Advertising and Marketing – 5th Edition -–-5th-Edition.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Advertising Executive summary There are close to 6 billion active mobile subscriptions across the globe, which can be compared with about 2 billion Internet users.

Bloomy Controls Launches New Business Unit For Energy Storage Market
MARLBOROUGH, Mass., Jan. 24, 2012 /PRNewswire/ -- Bloomy Controls, Inc. today announced the launch of a new business unit, Bloomy Energy Systems, to provide test and data acquisition products for the energy storage market.

Candie's Debuts Spring Marketing Campaign Starring Actress, Lea Michele
NEW YORK, Jan. 25, 2012 /PRNewswire/ -- Iconix Brand Group, Inc. (NASDAQ: ICON) announced today that actress and singer Lea Michele will appear in its Candie's®, Only at Kohl's Spring 2012 multi-media marketing campaign.

Mobile Marketing Association Releases Final Privacy Policy Guidelines for Mobile Apps
NEW YORK, Jan. 25, 2012 /PRNewswire/ -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announced the release of its finalized MMA Mobile Application Privacy Policy, the first guidelines document of its kind that addresses the core privacy issues and data processes of many mobile applications.